One Linkaroo QR on a program, a badge, or a piece of signage carries an entire event lifecycle — pre-event teaser, live agenda, per-session feedback, post-event recordings, next-year ticket sales. No reprints when the schedule slips.
The schedule will change. The WiFi password will change. The sponsors will want numbers. The QR doesn't have to change with it.
Print the program eight weeks out with a single Linkaroo QR on the front. In the weeks before doors open, that QR shows a teaser landing page and an RSVP. The night before, it flips to the live agenda. During the event, it points at the room-by-room schedule with a session-feedback form embedded.
When the closing keynote ends, the same QR becomes a hub for slide downloads and session recordings. Three months later, you repoint it at the next year's early-bird tickets. The paper never changed. The destination changed five times.
Print WiFi QR codes onto table cards, lanyard inserts, or the back of the program two weeks before the event. You don't need the final SSID or password yet — point the QR at a placeholder and update it from the venue's green room once the network is provisioned.
If the venue rotates the password mid-event (most conference centres do), update it in the dashboard and every subsequent scan picks up the new credentials. No more sharpie-on-a-napkin moments at the registration desk.
Sponsors pay for foot traffic and they want proof. Give each exhibitor a dedicated dynamic QR on their booth signage, retractable banner, and giveaway. The Linkaroo dashboard surfaces scan counts in real time during the show floor, and on Business plans you'll see the city of each scan — useful for sponsors targeting regional buyers.
Hand sponsors a one-line report at end-of-day: scans, peak hour, and unique-day breakdown. The QR also doubles as their lead-capture link, so the analytics double as a soft conversion funnel.
Print a QR on the back of every lanyard. On Day 1, it shows the venue map and welcome reception details. Overnight, scheduled changes flip it to Day 2's agenda. After the closing remarks, it becomes a certificate-of-attendance link tied to the attendee's session list.
Because the QR never changes physically, attendees keep their badge as a souvenir and the link keeps working. Weeks later you can repoint that same badge to a survey, a community Slack invite, or next year's call-for-papers form.
Follow a single printed program QR through a six-month event lifecycle. The paper is unchanged at every step.
Programs, badges, signage, and table cards go to the printer. Every QR points at a placeholder "Coming soon" page that you'll never actually need to show — you just need the QR locked in before the print deadline.
Programs and signage now show the agenda, sponsor list, and registration confirmation. WiFi QR is provisioned with the venue's network details. RSVP traffic on the main QR is already feeding the dashboard.
Scheduled changes auto-swap the badge QR from the welcome map to the running agenda. Session-feedback QRs on each room's door sign flip to the next talk as the schedule ticks over. You're watching scan analytics on a phone, not stage-managing tape.
The program QR pivots to a content hub: slides, recordings, photo gallery, sponsor offers, and a post-event survey. Attendees who scan their badge on the train home land here. No "check your email" required.
Repoint the same QR at next year's early-bird ticket page. Last year's printed programs become a quiet, always-on acquisition channel. Old badges in conference bags around the office still drive scans.
Specific event-ops problems that don't exist when the destination is editable.
See the full feature list on the features page, or jump to pricing.
Sponsors don't want photos of busy booths. They want scan counts by hour, peak-traffic windows, and a rough geography of who showed up. Linkaroo's analytics surface that in the dashboard during the event and export cleanly for the post-event report.
On Pro, you get 90 days of full analytics per QR. On Business, you get a year of history, geo-tracking down to the city, and team accounts so your sponsorship lead can pull reports without bothering you.
Day 2 · Live
The things you'd ask before you commit a print order to one of these.
Yes. Put a Linkaroo WiFi QR on every table card or badge two weeks before doors open, and update the SSID or password the morning of the event. Every scan after that hits the new credentials — no reprint, no AV-desk huddle, no taping over the old code.
That's the entire point of a dynamic QR. One badge QR can show the venue map on Day 1 setup, switch to the live agenda overnight, swap to slides and resources after the closing keynote, and become a certificate-of-attendance link a week later. You schedule the swaps once in the dashboard.
Keep the program QR exactly as it was printed. After the event, repoint it to a private library page with recordings, slide decks, and a feedback form. Attendees who pocketed their lanyard or saved their program in their photo roll can still find everything weeks later.
Give each sponsor their own dynamic QR for their booth signage. The dashboard shows scan counts, scan times, and (on Business) the city each scan came from — so you can hand sponsors a hard number for their post-event report instead of a vague "it went well."
Nothing breaks. Last year's printed programs keep working — you can leave them pointing at an archive, redirect them to next year's ticketing page, or quietly retire them. A lot of organisers turn last year's badge QRs into a "buy early-bird tickets" link the moment the new dates are announced.
Both work, depending on the format. For a single-track event, one program QR following the day's lifecycle is plenty. For multi-track conferences, give each room its own QR on the door sign so per-session feedback auto-switches when one talk ends and the next begins. Scheduled changes handle the cut-over without anyone walking around with tape.
Start with three free dynamic QRs. Build one for your next event's program, badge, or signage — then update the destination as the event evolves.